Nintendo just announced their
best quarter in years, and they pulled it off, at least in part, through creative licensing. Our good friend Jason Michael Paul, who produced , has begun touring with rePLAY: Symphony of Heroes , the latest Zelda-themed orchestration.
The Legend of Zelda: Symphony of the Goddesses
According to a report from
The Wall Street Journal, Nintendo is currently in talks to bring Link and Zelda to a new venue: Netflix. If this report turns out to be correct, it would mark a pretty major diversion for the company from its long-standing avoidance of live-action. The unwritten policy has been in effect since the very odd film interpretation of Mario and Luigi, . Since then, the company has smartly avoided anything live-action stemming from their IP.
Super Mario Bros. in 1993
In addition to their own bad experiences, there is the issue that videogame adaptations are traditionally terrible.
Resident Evil has turned out some mediocrity, but in general, live-action videogame content has not been successful. The tides could be turning, with films based on the Warcraft and Assassin's Creed universes in the works, but those are franchises with well-established characters and stories - Link and Zelda don't have that.
As much as we all may love the games presented in this universe, I don't think many of us can attribute it to deep character development or loving stories. Instead, our love for the games comes from incredible gameplay, unique visuals, carefully considered level design and unmatched music. Our main character Link hasn't really spoken, outside of nonsense grunts, in what would seem like decades. Zelda hasn't done anything remarkable, outside of becoming Sheik. Even Ganondorf, our bad guy, seems to have very little driving him under the hood.
Now, the other side of this coin is that this could give the series developers full control over where these characters go and, more importantly, where they come from. It would give the series the ability to create stories from nothing, giving characters backstories who have, until now, had nothing but a goal. With full control, we could see the Zelda universe turn into something truly beautiful.
However, we are still dealing with the modern Nintendo, who has not had a great track record of letting things go recently. A company once known for their open acceptance of fan art and production, has begun cracking down on footage and music used on YouTube and Twitch. The Nintendo of 2015 might not let Netflix or their how runners have full control; in fact, they might not let them have any control. That could shoot this project in the foot before it even gets off the ground. This is a case where you let people work on the parts of the industry they are talented in, but Nintendo is unlikely to let that happen.
If the project does make it into production, it would certainly be interesting to see the final product. The good news is, even if it is a
Bloodrayne-quality disaster, it is unlikely to do any lasting harm to the franchise. If Phillips was unable to sink the franchise in the 90s, Netflix is unlikely to accomplish it today.
Last month, Verizon announced they were
"nearly done" with FiOS installs, bringing to completion a promise made in 2010. While it would seem from their marketing that Verizon is highly focused on its FiOS business, their actions would suggest otherwise. In fact, their focus is on enhancing their wireless business at any cost.
This week, two of those costs were revealed through the transition of assets in both the wireline and wireless businesses. In the wireline business, Verizon agreed to sell all of its consumer wireline assets and customers to
Frontier Communications in California, Florida and Texas for $10.54 billion. The sale includes Verizon FiOS Internet and Video, access lines, DSL Internet and long distance services. It does not include Enterprise or Wireless services. Verizon will continue to operate these services in 9 other states, plus the District of Columbia.
Verizon said in a press release,
Selling wireline operations in California, Florida and Texas to Frontier will concentrate Verizon's wireline operations on the East Coast. Verizon will focus on further penetrating the market for its FiOS business across a contiguous footprint in Eastern states.
We will pretend that Florida isn't an East Coast state, and instead say that focusing their operations in a particular geographical region makes financial sense for the company. Maintaining the aging copper lines, as well as installing fiber lines, is an expensive project; keeping them connected to the rest of the Verizon network, through states that they do not operate within, is even more so.
As the transition begins, likely in the first half of 2016, Verizon customers will become Frontier customers, and approximately 10,000 Verizon employees will make the leap. The two companies have made this transition in the past, with Verizon selling assets in 2009. There were few issues during that period, so it is expected that this period should be just as uneventful.
In the wireless business, the company will be transitioning over 11,000 of its towers to
American Tower Corporation for approximately $5 billion. This will leave Verizon with very few remaining corporate towers, but instead will allow Verizon to lease back space on the existing hardware. American Tower Corporation will assume responsibility for land leases and tower maintenance, in exchange for the ability to lease unused space on the towers to other wireless providers. Verizon will have access to all of their former hardware for at least 10 years, with the option to extend to 50 years.
Verizon intends to use $5 billion of its new found money to accelerate their stock buyback program, while the rest of the cash will go to enhancing their other businesses, including wireless. Lowell McAdam, Verizon Chairman and CEO, said,
Our long-standing strategy has been to consistently invest in our networks, improve our customers' experience, and develop new products and services while delivering profitable growth. These transactions will further strengthen Verizon's focus on extending our industry leadership position in our core markets and return significant value to our shareholders.
From this statement, it can be assumed that they consider Wireless and Enterprise to be their "core markets" and wireless to be far less. It is an interesting move, and one that shows that Verizon's belief in its wireless technology is strong. As XLTE continues to expand across the country, Verizon Wireless suddenly has enough capacity to begin to replace copper and even consumer fiber for many customers. Hopefully this will also trigger Verizon to consider lowering the cost of wireless offerings, especially on data.
Microsoft Windows 10 event showed off a lot of what Windows 10 can bring to the Xbox. One of the big announcements was how the new DirectX 12 would benefit gaming on the Xbox One. Xbox head Phil Spencer took the stage to explain all of the pros behind DX12 coming to not only the PC, but to the Xbox One.
For those unaware, DirectX 12 is a Microsoft programming interface that handles video activities on the computer, namely for gaming. It's had many names in the past but they now all live under the DirectX name. With each iteration, improvements and enhancements always come with it, giving developers more tools and capabilities, which can then be passed down to gamers in terms of graphical additions and gameplay benefits.
Spencer focused a portion of the event to talk about DX12 and how it would relate to the PC, but also made mention that the API would be open for Xbox One games, too, since Windows 10 is making its way to the console. How? Well, it first starts with the developers. Marketing head Aaron Greenberg took to Twitter about DirectX 12 after the event concluded. When asked if DX12 would affect the Xbox One substantially or would the PC benefit more, he replied, "both, but devs have to make use of it."
It will help developers on Xbox One. It's not going to be a massive change but will unlock more capability for devs.
Simply put, the devs will have the tools and will just need to take advantage of them for gamers to experience the benefit. DirectX 12 will allow better performance by giving developers the ability to send the GPU tasks to perform on the numerous threads available on the chip. In the past, this was not possible, as most of the task management is CPU-bound. The essence behind DX12 is that it changes this process by allowing many CPU cores to communicate with many GPU cores. Plus, with the Xbox One just recently unlocking its 7th core for gaming, although it will take some development time for us to see the benefit directly, it gives devs more power than they previously had on the Xbox One. This is key for the One's lifespan and usage, and will be especially powerful with exclusives.
What does that all mean for the average person? We should expect to see graphic performance increase by almost 50% and CPU usage drop by 20%. Current games will also see a slight boost to performance just by the firmware upgrade.
An oversimplified comparison of DX11 vs DX12 breaks it all down in extremely fine detail, but in the end, this is good news for gamers on Microsoft's latest console.
We'll see more information about this at the upcoming GDC as well. If there's one thing to take away from all of this tech talk, it's that there are great things in store for gamers. And those things are coming very soon, so we should all be excited about them.
Tired of the same boring halftime show at the Super Bowl? Is "lights turned off because drama" just another played out scenario to you? Well, if you're looking for an alternative during the excruciatingly long halftime show, then you may want to look towards YouTube to fill those 45 minutes.
YouTube, in an attempt to maintain
relevancy and market share, has decided to spin up a halftime show of its own in order to show off some of the website's offerings. Harley Morenstein from the crazy popular EpicMealTime channel on YouTube will be heading up the event as emcee, and the program will contain musical guests, skits, stunts and fake Super Bowl advertisements.
YouTube Space LA will play home to the video-streaming performance, where Morenstein will be joined by the likes of Freddie Wong, Toby Turner and others. In total, all of the creators' channels total more than 60 million subscribers, which YouTube is hoping will help them make this show a success. The site is banking so heavily on this being a hit that it has even thrown up billboards in major metropolitan areas in order to bring more attention to the event.
Google's managing director of brand solutions, Suzie Reider, said that she thinks it'll be interesting to compare the stats of YouTube's show with the ratings from NBC's halftime show.
It's a really good place to showcase our celebrities, our talent and our creator. It will be fun afterwards to see what was Freddie Wong's draw compared to Katy Perry and Lenny Kravitz.
Reider also added that the show will be more geared towards those who will be watching the Super Bowl for the ads, rather than the game. So if you're in that group, then this might be something you'll want to bring up on your mobile device while the rest of us see how deflated the Seahawks can get.
I'm curious myself to see how well this does against NBC's star-studded performance. Do enough people still care about YouTube to visit an appointment-based show on an on-demand site? YouTube Live hasn't seen too much success in total viewer count, and that may end up trickling down into the YouTubeapalooza on February 1st.
announced their price increase last year, there were a lot of doubters. Many people, including investors, believed that the rate hike could lead to existing customers leaving the service. They also believed that a higher price would actually incentivize new customers to opt for other services, such as Amazon Prime Instant Video or Hulu Plus.
As it turns out, Netflix was right and critics were wrong. Customers are often willing to pay a slightly higher price for a higher quality product or service. In fact, customers are willing to pay a higher price for a product or service of equal or lesser quality so long as they believe the product is superior. Starbucks learned this lesson themselves when increasing their prices last year.
The thing that is important here is that premium brands, either in reality or in perception, enjoy certain privileges in pricing. For a company in this position, it is insane for them to not exercise that privilege. A great example of a company taking advantage of their marketing position is Apple, who has always charged far above market value for fairly pedestrian products. If customers didn't believe that Apple offered a premium product they could never get away with their pricing model.
Because of the new pricing from Netflix, they saw an incredible fourth quarter. Their profit margin rose a full point to 13%, with revenue growing 35% year-over-year. This growth comes during a year in which new costs arose, including
Comcast charging for direct access, and a rollout of Super HD to everyone. Netflix has also spent money on a new slew of original programming, making it a more attractive option than its competitors, whose original programming is in less quantity than Netflix.
Were you offended by the price increase, or did you accept it because of the content available on the service? Let us know in the comments.