The UpStream

Newer
Older

April Fools Pranks 2011

posted Sunday Apr 3, 2011 by Scott Ertz

It's that time of year again where the Internet giants pull some of the best jokes out there. This year was no different from past years, with Google leading the way with "product announcements" and "feature enhancements." Here is a list of some of the best pranks of the year.

Virgin Pluto

Virgin Corporation announced that Richard Branson has purchased Pluto. Yes, that's right, the former planet has an owner who plans to return it to planetary status.

Sir Richard Branson is setting his sights on the final frontier in his latest business venture announced today. In a universal first Sir Richard has revealed that he has bought the former planet of Pluto for an undisclosed sum.

Apple Playset

ThinkGeek announced a partnership between Playmobil and Apple to produce an Apple Store Playset, complete with pretentiousness and shininess. According to the site, the product features include:

  • Amazing PLAYMOBIL™ set introduces children to the magic of Apple technology
  • Ground floor of Apple store features product demo tables, software shelves and kids corner
  • Top floor includes Genius Bar and Keynote Theater with mini Steve Jobs figure
  • Purchase the optional Line Pack and stage your own Apple Device launch party!

The only way to really appreciate this and the other pranks is to hit the break and watch some videos.

read more...

Nintendo 3DS Makes a Note Here: Huge Success!

posted Sunday Apr 3, 2011 by Nicholas DiMeo

Nintendo 3DS Makes a Note Here: Huge Success!

The Nintendo 3DS hit shelves in the US last week and Allante was able to report on the event from both the retail and analyst side of things. It was very exciting to have one of the devices on our set last week and some of the features are worth spending the money for. So much so, in fact, that day-one sales were record-breaking for Nintendo.

U.S. day-one sales numbers for the Nintendo 3DS were the highest of any Nintendo handheld system in our history.

Nintendo hasn't released official numbers but that first-week sales will be delivered when NPD releases their March report for the industry. The need to play and enjoy 3D content without glasses has definitely gained popularity in recent weeks, and consumers seemed to agree by spending $250 and scooping up these 3DS systems in droves.

We were curious if the 3DS really was successful after seeing them available online and in stores after launch day, but Nintendo claims that they had more than enough product ready for this, unlike during the Wii launch. We were surprised by this considering how little advertisement we saw prior to launch day.

For more on the success, plus news of thinking with an object that alludes to the article title, follow the break.

read more...

Netflix Closes in on Another Deal, This Time with Miramax and Paramount

posted Sunday Apr 3, 2011 by Nicholas DiMeo

Netflix Closes in on Another Deal, This Time with Miramax and Paramount

Netflix has been trying to stay in the news a lot recently. The company pretty much does anything and everything right. Netflix also dominates the Internet video streaming market in a time where other companies like Amazon and Zediva are trying to stream some video of their own. Because of the competition, Netflix keeps looking for more companies to strike deals with, like CBS. This week, they are working on bringing Miramax and Paramount to their ever-expanding library and service.

For details on the latest deals and more, click the break.

read more...

Georgia Institute of Technology Captures The Heartbeat of Technology

posted Sunday Apr 3, 2011 by Scott Ertz

You've seen The Matrix, right? Of course you have. Remember laughing at the silly concept of turning people into batteries? Well, researchers at the Georgia Institute of Technology didn't feel the same way when seeing the film. They, in fact, decided to give our future robot overlords a head start and develop the technology for them.

They have developed a tiny chip that can harness the movements of the human body, both voluntary and involuntary, to produce electricity, like a series of very small generators. So far the technology has been able to power small LCD panels and diodes, and even send radio transmissions (after charging a cell first). That isn't where it stops, though. These guys want to be able to power everyday electronics with the technology.

Hit the break to hear what one of the researchers has to say about the project.

read more...

Best Buy Connect 4G IS 4G - but Not Best Buy Connect

posted Sunday Apr 3, 2011 by Scott Ertz

Best Buy Connect 4G IS 4G - but Not Best Buy Connect

Best Buy seems to have lost their way. At one point they were the store you thought of when you wanted to purchase home appliances and large electronics. Now, the product that made them who they were has become almost an after thought. Even their brand is a disaster. We've talked in the past about their clearance tag logo and even their pricing often doesn't match reality.

Recently, they have been trying to make some changes to stores to make their employees look knowledgeable by designing the store to show off how products work together. This week, they have started offering Best Buy Connect branded 4G wireless Internet access. While you might see the Best Buy name and assume that they are lying about 4G T-Mobile and AT&T, but you would be wrong. They are lying about it being Best Buy Connect.

To find out what it is, hit the break.

read more...

GameStop Makes A Spin-dash Toward Digital Distribution Acquisitions

posted Sunday Apr 3, 2011 by Jon Wurm

GameStop Makes A Spin-dash Toward Digital Distribution Acquisitions

Specialty media retailers have been hit hard by the growing popularity of digital media. All you need to do is take a look at Blockbuster and there is no dispute about it. They also make a great case study for what not to do with a brick and mortar niche media retailer that is expanding into the digital distribution business. GameStop seams to have realized this and has begun taking action to prevent an impending game over scenario.

GameStop is taking a different approach to entering digital distribution than failed Blockbuster by acquiring two companies that already have some of this figured out instead of just trying to figure it out themselves. They have $100 million put to the side for these acquisitions as a company that totally screws its customers should have available for that purpose. Spawn Labs and Impulse are their first victims in this process and probably not the last. Spawn Labs is very similar to OnLive in that they provide a cloud based gaming service you can use through your TV and Impuse is like Steam who allows you to purchase PC games online and download them to your computer. GameStop exec Paul Raines explained that these acquisitions are in line with the needs of their hybrid consumers.

We've got a hybrid consumer, and we are now a hybrid company. We've become more and more a technology company.

Click the break to continue.

read more...
Newer
Older
We're live now - Join us!
PLuGHiTZ Keyz

Email

Password

Forgot password? Recover here.
Not a member? Register now.
Blog Meets Brand Stats