While the morning of CES Unveiled New York was filled with four intense and information-packed sessions on UltraHD, that didn't stop the Consumer Electronics Association from announcing some big things ahead of the International Consumer Electronics Show 2014 in January. From speakers and concerts to brand new TechZones, the CEA, led by Gary Shapiro, made sure you wanted to be at CES this year.
In keeping with the "monstrous" theme, Monster Cable announced that Fleetwood Mac would be headlining this year's Monster 2014 Retailer Awards. With the awards beginning at 8:45 PM in the Paris Ballroom at the Paris Hotel in Las Vegas on Wednesday, January 8th, the iconic rock band will take the stage at around 10 PM and will be playing all of their greatest hits from the beginning until now. Fleetwood Mac follows up a superb performance by Grammy award-winning singer and songwriter, Alicia Keys, who owned the stage in her headlining performance last year.
On top of the all-new Gaming Showcase TechZone that was already announced to be at CES this year, there was another TechZone to be announced at Unveiled. The Hi-Res Audio Experience will take place at the Venetian's Bellini Ballroom and will be anchored by digital music company HD Tracks. Also featured in the group will be Acoustic Sounds Super HiRez Store, Blue Coast Music, Mytek Digital and Native DSD.
CEA's research shows people want better audio and are ready to move away from cheap earbuds and low-quality MP3 tracks.
The research indicates that the appeal of high quality audio electronics extends beyond enthusiasts and that the appeal of hi-res audio extends far beyond higher quality audio devices. CEA finds four in ten (39 percent) of consumers with a moderate interest in audio indicate they are willing to pay more for high quality audio electronics devices and that nearly six out of ten (60%) of consumers with a moderate interest in audio are willing to pay more for higher quality digital music. Nine in ten consumers say sound quality is the most important component of a quality audio experience.
Attendees will be able to put their hands on everything from high-end audio tracks played through personal headphones attached to sound amplifiers, all the way to THX-certified listening experiences that fill a room with sound. Coupled with the TechZone will be three conference sessions to educate people on the importance of this new hi-res digital age. Welcome to the Hi-Res Music World will take place from 1-2 PM on Jan 7, Meet the Hi-Res Music Creators from 3-4 PM on Jan 7 and Hi-Res Audio for Every Lifestyle from 1-2 PM on Jan 8. While I won't be able to make the sessions due to our hectic schedule at CES, rest assured I'll be at the TechZone trying out all the new gadgets and experiencing hi-res audio.
Lastly, Gary Shapiro himself announced two powerful speakers that will be added to the Tech Titans keynote series at CES. First, Cisco Chairman and CEO John Chambers will be presenting a keynote on Jan 7 at 4:30 PM in the Venetian Palazzo Ballroom. He will be discussing Cisco's vision for the "Internet of Everything," which connects people with data, devices and everything else. On Chambers presenting at CES, Shapiro said,
The Internet of Everything is changing everything, creating greater opportunities for organizations, individuals, communities and countries than we saw with the first wave of the Internet. John Chambers is an industry visionary, and we are excited to welcome him back to the CES stage to share Cisco's strategy for innovation to drive this market transition and create value as 'everything' comes online.
The keynote from one of Time Magazine's 100 most influential people will coincide with the Internet of Everything TechZone in Central Hall, which products from all different categories will be on display. Cisco representatives will be on-hand to demonstrate how systems and devices can all integrate and live in one single, harmonious tech world.
Mr. Shapiro also took the stage to announce one final speaker for the Tech Titans keynote series, and this is the one I'm most excited for. Former Google exec and new CEO of Yahoo, Marissa Mayer, will deliver a keynote from the LVH Theater on Jan 7 at 1 PM. Truly a "rock star" in the technology world right now, Mayer fits right in with the direction of the series for the CEA.
As a defining innovator making waves in the online and mobile space and a fresh breath for the industry, Marissa Mayer is a perfect addition to our Tech Titans keynote series. We're thrilled to welcome her to the CES stage to share her strategic vision for the evolving tech landscape.
All of this goes down Jan 7-10 in Las Vegas during CES 2014. Of course, you can follow along with us right here at F5Live.tv or at TPN.tv. We'll be live-streaming all week long and will also be bringing you show floor coverage, along with the after-hours conventions like Digital Experience, Show Stoppers and all of the private parties and events. You won't want to miss out!