PlayStation's Home is Still not Big Enough - The UpStream

PlayStation's Home is Still not Big Enough

posted Sunday Mar 14, 2010 by Josh Henry

PlayStation's Home is Still not Big Enough

Jack Buser, Playstation Home's Director was Sony's first proverbial foot forward for the final day of GDC 2010 panels, stating that the virtual community's worldwide userbase now stands at a cool 12 million. To put how truly pathetic that number is into perspective, Xbox Live had around 10 million users in ... 2008. The population has grown by two million users since December 2009, and is double of what it was in June of last year.

Buser expanded on the stats, pointing out that these numbers aren't based on one-off visits; according to Sony's data, 85 percent of users who create a Home avatar return more than once. The average citizen, he said, spends an hour in Home each visit. So needless to say there are 12 million people bored enough to kill an hour of their time on PS Home.

While Buser's talk was primarily aimed at developers interested in developing in-Home games, he spoke on what to expect in terms of Sony's strategy for the service in 2010:

You're going to see us really embrace this idea of total game integration" to "really extend out the experience of your games.

He used the Home presence of Sucker Punch's inFamous as an example, saying that we can expect to see more spaces, minigames and tie-in content timed alongside game launches this year, and that "it's an incredibly important part of Sony's strategy." Will this new strategy help PS Home gain more frequent users or will it continue to be a feature that people use once and then completely forget about it... like John Mayer to Jessica Simpson.

Advertisement

Login to CommentWhat You're Saying

Be the first to comment!

We're live now - Join us!
PLUGHITZ Keyz

Email

Password

Forgot password? Recover here.
Not a member? Register now.
Blog Meets Brand Stats