We started our Collision 2018 coverage with Jose Rosas from PaySmarter. This payment platform is starting out in Chile and is designed specifically for Latin American communities. Although most of us in the United States have become quite familiar with this type of payment platform, it is not something that is common in Latin America. Almost everything they purchase is done so by using cash. This can, of course, be dangerous, especially in large amounts. So being able to pay for products and services using their cell phones is something that offers convenience as well as security.
Jose was very passionate about this project because he knows first hand how important it will be to millions of consumers in Latin America. Bank debit and credit cards are not readily available to the majority of the citizens, especially those who are not in the largest cities. Therefore, they tend to feel left out. The ability to securely pay, using a mobile device will not only help with this but also create a necessary expansion in eCommerce in that part of the world.
They are currently in the process of getting retailers and service providers on board. They feel that Chile is a great test market and by partnering with mass transportation companies, they are well on their way. Based upon the total population in the large cities alone, they expect to have about one million people using the app within a year. Their efforts are connecting safety for both people and companies. It also leads the way for peer-to-peer transactions that will make their population feel more included without the costs involved using bank cards. They also have several complementary products on the horizon that involve big data and predicting buying behaviors. They expect, over time, to get much larger and involve enhancements like automatic purchases and even A/R by utilizing the infrastructure that they are currently creating.
To get more information on the current pathway of the company, please visit their website.
Although Michele has worked in the banking industry full time for many years, she originally went to school with a concentration in communications, advertising and marketing. She began her career in sales and retail management, selling electronics and computers. Her love of all things tech eventually brought her back into the electronics arena three years ago when she started with PLuGHiTz Corporation to help with special events as a Production Assistant. Soon she began to dabble with the audio and video and is loving her role as Producer. She's also one of our content writers and assists with product reviews. Looking forward, she is excited to expand her skill set into editing and helping the company continue to grow.
Scott is a developer who has worked on projects of varying sizes, including all of the PLuGHiTz Corporation properties. He is also known in the gaming world for his time supporting the DDR community, through DDRLover and hosting tournaments throughout the Tampa Bar Area. Currently, when he is not working on software projects or hosting F5 Live: Refreshing Technology, Scott can often be found returning to his high school days working with the Foundation for Inspiration and Recognition of Science and Technology (FIRST), mentoring teams and judging engineering notebooks at competitions. He has also helped found a student software learning group, the ASCII Warriors.